SEO and Website Strategy for Colleges, Universities, and Mission‑Driven Organizations

I fix quietly underperforming websites with technical SEO, conversion optimization, and AI‑ready content so your site finally pulls its weight.

See how we improved clarity, SEO, and conversions for these teams

MindBlown Music Festival
Festival Production + Marketing

Matt Secor Brazilian Jiu Jitsu
Website Refresh

Collar City Pride
Website Refresh

Rebel Roots Therapy
Website Build

Services

  • SEO Refresh & Ongoing Optimization

    Technical SEO, site structure, and content improvements for colleges and organizations whose sites look fine but underperform in search and AI tools.

  • Young woman with short, light brown hair and freckles touching her nose to her lips, looking at the camera, standing in front of a dark blue door.

    Website Strategy & Rebuild

    Full‑site strategy, structure, and build so your website is easier to find, easier to use, and easier to say yes to.

  • A magnifying glass placed on a chart with a stock market graph, on a clipboard.

    Website & Conversion Audit

    A focused audit that shows you where you’re leaking traffic, trust, and conversions—with a prioritized list of fixes.

  • People in a meeting around a white table with laptops, notebooks, a glass of water, and a glass jar. One person is writing in a notebook, another is drinking from a glass, and a third person is holding papers.

    Strategy & Consulting

    Ongoing SEO and digital strategy support for teams that want a strategist in their corner without adding headcount.

  • Colleges and universities (especially SUNY/CUNY and regional schools)

  • Healthcare and mission‑driven organizations

  • Service businesses with real budgets and real stakes

You have a website already, but it’s not bringing in the inquiries, applications, or sales you expect.

Who I Work Best With

Hi, i’m Chuck!

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COLLEGES AND ORGANIZATIONS COME TO ME WHEN THEIR WEBSITE LOOKS FINE BUT ISN’T PULLING ITS WEIGHT.

They’re getting traffic but not enough inquiries, applications, or sales.
They aren’t showing up in search or AI tools the way they should.
They know something’s off, but they can’t see where the breakdown is.

With over 15 years of experience in technical SEO, digital strategy, and accessibility‑aware design, I help colleges, universities, and mission‑driven organizations find what’s blocking growth and fix it with clear, practical changes that actually move the needle.

You leave with a site that’s easier to find, easier to use, and easier to say yes to—and a plan you can follow.

Proudly Based in Glens Falls, NY

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Proudly Based in Glens Falls, NY *

Local, Practical Website Problem Solving

Based in Glens Falls, NY, I work with local and regional businesses that need clarity, not buzzwords. Whether your issue is SEO, accessibility, messaging, or conversion, I help you find the real problem and fix it.

 

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